In 2022, I designed the brand for the Substack publication, FX Macro, an exploration into the dynamic world of trading and macroeconomic insights.
With a seasoned trader at the helm (who prefers to remain incognito) FX Macro is a go-to source for staying abreast of critical macro developments—from central bank actions to economic data, sentiment shifts, and comprehensive inter-market analysis.
The design features a fresh & balanced colour palette, highlighting the vibrancy and vitality of the financial markets. Simple shapes subtly convey movement and inter-connectedness, mirroring the dynamic nature of the financial landscape.
This visual identity not only reflects the expertise and discretion of FXMacroGuy but also beckons traders, investors, and anyone intrigued by the intricacies of FX and macroeconomic trends to engage with the ever-evolving narrative presented in FX Macro.
“Tara created an amazing Substack design for me. Working with her was a pleasure and I couldn’t be happier with the outcome”
– FXMacroGuy