Substack Starter Kits
In creating the artwork for Lawrence Krauss’ new publication, “Critical Mass,” I wanted to capture his love for science and his stand against superstition and religious dogma in a simple design. The title itself, “Critical Mass,” inspired the concept of an intersection, where science and culture come together. I aimed...
Michael Shermer is an American science writer, executive director of The Skeptics Society and founding publisher of Skeptic magazine. The Skeptics Society is a non-profit organization that promotes scientific skepticism and seeks to debunk pseudoscience and irrational beliefs. For this design, there were many ideas that I wanted to play...
Crafting the brand for this gritty publication, “The Burner Files,” I got privileged view into Geoffrey Cain’s adventurous career as a roving foreign correspondent & author. Drawing inspiration from Geoffrey’s firsthand experiences in authoritarian and far-off locales—from the secretive corridors of North Korea to the expansive trans-Siberian railway across Russia;...
As it happens, I stumbled upon James Fell’s Facebook channel pretty early in the pandemic. I found his brutally honest & irreverent style refreshing & funny — especially during a time of lockdown stress, doomscrolling & the fake news cycle. So when I was approached to design a logo for...
I had the great pleasure of working with the Astro Poets, Alex Dimitrov and Dorothea Lasky on the design for their upcoming Substack channel, launching Feb 2021. Astro Poets are fresh & fun & they’re bringing astrology into the 21st Century, with insight, advice and humor for every sign of...
Substack Kits
We make Substack publications look amazing
Starting a Substack Publication? We’ve worked with the Substack team to design over 100 Substack kits for some of the biggest names, such as Dan Rather, Anne Helen Petersen, Casey Newton & James Fell, just to name a few.
With our Substack Starter Kit, you can focus on what you do best — creating amazing content for your readers — while we create a design that complements your writing style.
Our Substack Packs include everything you need to launch:
- Publication Logo Design
- Cover Design
- Email Banner Design
- Brand Style Kit
- Icons for Social Media
Choose between our two Substack packages and get a professional logo that attracts readers & reflects what your publication is all about.
Substack Kits
Launching a publication or podcast on Substack?
This package was designed with YOU in mind!
This package was created in partnership with Substack to suit content creators like you, launching passion projects like podcasts & newsletters.
We’ve designed more than 100 MicroBrands for some of the biggest personalities, such as Dan Rather, Anne Helen Petersen, Casey Newton & James Fell, just to name a few.
We stripped out all the complexity that usually comes with the brand design process, to bring you a professional brand, in less time.
Stephen Totilo
Brian Lund
Lawrence M. Krauss
Geoffrey Cain
Hunter Walker
Garrison Keillor
James Fell
Sam Jackson
Substack Starter Kits
Everything you need to hit the ground running with Substack
Got 10 minutes? Answer 10 easy questions & we’ll get started on a set of designs for your publication.
After the first round of designs, we’ll invite you to meet our lead designer over a video call to get your responses & feedback.
Logos are delivered in png (with transparent backgrounds) in all the sizes you need, including:
- Publication Logo
(Size: 256 x 256px) - Cover image
(Size: 600 x 600px) - Email Banner
(Size: 1100 x 220px)
Get all the social media profile assets you need to get set up on:
- Tiktok
- Apple Podcasts
- Spotify
And others
You’ll get all the editable files in Adobe Photoshop / Illustrator (just in case you ever need them)
We’ll provide you with a set of brand Guidelines to keep your brand identity consistent:
- Logo variations
- Corporate colors
- Fonts
We love to help & will help with any design related issues while setting up your Substack publication
Got 10 minutes? Answer 10 easy questions & we’ll get started on a set of designs for your publication.
After the first round of designs, we’ll invite you to meet our lead designer over a video call to get your responses & feedback.
Logos are delivered in png (with transparent backgrounds) in all the sizes you need, including:
- Publication Logo
(Size: 256 x 256px) - Cover image
(Size: 600 x 600px) - Email Banner
(Size: 1100 x 220px)
Substack recently launched publication sections which allow you to manage multiple newsletters or podcasts within a single publication.
This package includes up to 5 section banners as well as a reusable template to allow you to create your own.
*additional banners charged on a per-hour basis.
Get all the social media profile assets you need to get set up on:
- Tiktok
- Apple Podcasts
- Spotify
And others
You’ll get all the editable files in Adobe Photoshop / Illustrator (just in case you ever need them)
We’ll provide you with a set of brand Guidelines to keep your brand identity consistent:
- Logo variations
- Corporate colors
- Fonts
We love to help & will help with any design related issues while setting up your Substack publication
Got 10 minutes? Answer 10 easy questions & we’ll get started on a set of designs for your publication.
After the first round of designs, we’ll invite you to meet our lead designer over a video call to get your responses & feedback.
Logos are delivered in png (with transparent backgrounds) in all the sizes you need, including:
- Publication Logo
(Size: 256 x 256px) - Cover image
(Size: 600 x 600px) - Email Banner
(Size: 1100 x 220px)
Get all the social media profile assets you need to get set up on:
- Tiktok
- Apple Podcasts
- Spotify
And others
You’ll get all the editable files in Adobe Photoshop / Illustrator (just in case you ever need them)
We’ll provide you with a set of brand Guidelines to keep your brand identity consistent:
- Logo variations
- Corporate colors
- Fonts
We love to help & will help with any design related issues while setting up your Substack publication
Got 10 minutes? Answer 10 easy questions & we’ll get started on a set of designs for your publication.
After the first round of designs, we’ll invite you to meet our lead designer over a video call to get your responses & feedback.
Logos are delivered in png (with transparent backgrounds) in all the sizes you need, including:
- Publication Logo
(Size: 256 x 256px) - Cover image
(Size: 600 x 600px) - Email Banner
(Size: 1100 x 220px)
Substack recently launched publication sections which allow you to manage multiple newsletters or podcasts within a single publication.
This package includes up to 5 section banners as well as a reusable template to allow you to create your own.
*additional banners charged on a per-hour basis.
Get all the social media profile assets you need to get set up on:
- Tiktok
- Apple Podcasts
- Spotify
And others
You’ll get all the editable files in Adobe Photoshop / Illustrator (just in case you ever need them)
We’ll provide you with a set of brand Guidelines to keep your brand identity consistent:
- Logo variations
- Corporate colors
- Fonts
We love to help & will help with any design related issues while setting up your Substack publication
Getting ready to launch on Substack?
Get a brand design kit that feels like you & has everything you need to get your publication launched on Substack
Substack Kits
Launching a publication or podcast on Substack?
This package was designed with YOU in mind!
This package was created in partnership with Substack to suit content creators like you, launching passion projects like podcasts & newsletters.
We’ve designed more than 100 MicroBrands for some of the biggest personalities, such as Dan Rather, Anne Helen Petersen, Casey Newton & James Fell, just to name a few.
We stripped out all the complexity that usually comes with the brand design process, to bring you a professional brand, in less time.
Lets have a chat
You’re welcome to book a free consultation with me if you can find an available slot in my calendar.
Hi, I’m Tara, a brand designer with +10 years’ experience, crafting Corporate Identities for writers, entrepreneurs and small businesses owners.
Our streamlined Substack Package was created in partnership with the team at Substack to suit content creators launching podcasts & newsletters.
If you want something more in-depth, check out our comprehensive Corporate Identity package.
Getting ready to launch your new thing?
Get a brand design kit that feels like you plus everything you need to launch with confidence
As a brand designer, my role is to be a visual translator, capturing the soul of your writing & communicating it concisely through a simple design.
Before your readers have a chance to read a single word you’ve written, your brand imagery, colours & fonts work to create the initial spark that draws your reader in, setting the stage for your words.
In an online world, where first impressions matter, a well-crafted brand is your beacon, signaling to readers in a way that says, “Hey, you found us – you’re in the right place.”
Your brand is a golden thread that weaves through every touchpoint, subtly colouring each communication and interaction, and infusing it with your unique character.
Branding is more than skin deep
Branding goes way beyond just attracting attention, and it goes deeper than aesthetics – it is subtly shaping expectations and creating an immediate connection with your readers.
Branding creates the magnetic pull that allows your true audience to find you, like a familiar face, amidst the crowd of online publications, and gives readers an immediate intuition about what to expect from your writing.
I’ve had the privilege of collaborating with more than 100 Substack writers, bringing their visions to life, and I’d love to do the same for you.
getting ready to launch on Substack?
Get a brand design kit that feels like you & has everything you need to get your publication launched on Substack
Cut through the Online Noise
In the wild web where everyone’s fighting for a slice of attention, a standout brand is your online signature, making you easily recognizable to your audience.
Investing in your branding isn’t a vanity project; it’s a strategic investment to ensure your publication doesn’t get lost in the online noise.
When you brand is seamlessly aligned with your writing, it cranks up the volume of your content, turning your writing into a memorable online experience.